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Top 10 Makeup Brands in the UK

The cosmetic market is growing enormously with no signs of downfall. The whole cosmetic market can be divided into 7 main product categories including hair care, skincare, makeup, deodorants, perfumes, toiletries and oral cosmetics.


The skincare category leads the cosmetic market by sharing more than 36 percent. The Asia-Pacific region is the biggest market of cosmetic products worldwide.

In this post, we are going to know about the cosmetic market of the UK and the top 10 makeup brands in the UK. The market value of the UK’s cosmetic market is more than 9 billion British Pounds and is one of the biggest cosmetic markets worldwide. Anyone can easily order cosmetics online and get it delivered using a UK forwarding service.

Let’s start this list about the top 10 makeup brands of the UK.

1. Boots No7

Boots is the most famous makeup brand in the UK and its No7 line of makeup products is just awesome. The makeup brand Boots No7 is known for its wide range of anti-aging creams, cosmetic and skincare products.

Boots is basically a pharmacy chain established by John Boot in 1849 and later starts selling beauty products too. Boots operates more than 2,500 shops in the UK and Ireland. The makeup products of this brand can be purchased online too.

The best part of the No7 product line is that it manufactures high-quality makeup products at an affordable price. Boots No7 provides a nice range of beauty products for both male and female such as anti-aging creams, eye pencil, foundation, powder, serum masks, body oil, shower oil, body wash, and sunlight protecting spray and beauty accessories too.

2. Eyeko

Eyeko is a leading makeup brand in the UK and as its name spells it creates superior quality makeup products for eyes only. Eyeko creates a nice range of beauty products for eyes including mascaras, eyeliners, eyeshadows, brows, eye care products and unique gift sets.

The makeup brand Eyeko was established in 1999 by a duo of a husband and wife, Max and Nina Leykind. Both of them were beauty veterans before establishing Eyeko. Eyeko claims to provide smudge and fade proof eyeliners and mascaras.

3. SleekMakeup

This makeup brand was founded in 1995 in East London. This popular brand is loved by all women having different skin types and tones. SleekMakeup claims to have the beauty products enriched with high pigmentation and quality makeup material.

By the year 2009, SleekMakeup becomes a global brand by launching multiple stores worldwide. This makeup brand is now sold in more than 50 countries and has 2500+ stores on this blue planet.

The best part of this brand is that it makes beauty products for all skin tones and known for providing high-quality and on-trend products. Buy cosmetics for your face, lips or eyes from its offline or online stores.

4. Butter London

Butter London was founded by a British entrepreneur, Sasha Muir in 2005. Nonie Crème who was professional fashion manicurist of London had helped Sasha in establishing Butter London. Just after few years of foundation Butter London has become one of the most luxuries makeup brands of the UK

Butter London creates high-quality makeup products, especially for eyes, face, and lips. Butter London claims to use superior quality ingredients to meet their standards of manufacturing high-quality makeup products.

It creates a huge range of makeup products including lipstick, lip gloss, lip liner, lip glaze, lip oil, eye shadow, eye gross, eyeliner, mascara, brows, blush, bronzer etc.

5. Liz Earle

This list will be incomplete without featuring Liz Earle. Liz Earle is popularly known for its natural and skin friendly cosmetic products. Liz Earle is one of the most trusted makeup brands in the UK and is a British staple.

This Isle-based makeup brand makes high-quality cosmetics for all ages and skin types. Liz Earle provides a nice range of skincare, haircare, fragrances and makeup products. 

6. Shear n Shine

Shear n Shine is one of the fewest brands which make beauty products, especially for black men. Shear n Shine is the first brand of the UK to create grooming and beauty products for black men.

This makeup brand was established by a barber shop owner Aaron Wallace. This UK based brand offers a great range of men’s grooming products including beard oils, hair conditioners, shampoos, shower gels and a wide range of fragrances.

7. Daniel Sandler

Daniel Sandler had worked in the beauty industry as a makeup artist for more than 30 years. Whenever you buy any product from this makeup brand be sure that the products are made by a man who knows a lot about makeup.

The best part of the products of Daniel Sandler brand according to its owner that the products are very easy to apply and made with best ingredients. The Daniel Sandler’s products are used by the world’s top makeup artists such as Cassie Lomas, Jane Bradley, Pixiwoo and Lisa Eldridge. 

8. Sara Hill

What would be better than using makeup products created by a woman who is in the beauty industry for more than 22 years? Sara Hill the owner of one of the most popular makeup brand of the UK is a professional makeup artist and also awarded by the “makeup artist of the year”.

Sara has worked with many great personalities in his career including Kanye West, Rae Morris, Melanie C, Indiana, Emeli Sande and many more. Sara Hill offers a great range of high-quality makeup products such as blush, foundation, concealer, primer, eyeshadow, pigments, mascara, glitter, lip-gloss, lipstick etc.

9. James Read

James Read brand was established by James Read who is a professional spray tan artist and is in the beauty business for more than 16 years. James Read is one of the best makeup brands in the UK and known for its high-quality tanning products.

The concept of each and every tanning product was created by James himself. The amazing tanning products are made to suit all skin types and tones.

10. Models Own


Models Own was founded by Mark Rodol and his brother Steven in 2008. At the early stage of foundation Models Own creates a limited range beauty product such as nail polishes only. 

Models Own is one of the most trusted brands in the UK. It is known for its high-quality nail polishes but it has expanded its range to many makeup products too. This UK based makeup brand offers a nice range of beauty products in an affordable price range.

Final Note:

When it comes to international beauty products, South Korea and France dominates the beauty industry no doubt but there are many big names in this industry having the British origin.

The beauty industry is one of the biggest industries on this planet and the demand for beauty products is increasing continuously with no signs of downfall. This industry had given birth to many international makeup brands and some of them are listed here. If you have any suggestions regarding this list then you are welcome to suggest more name through comments.
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